From The Editor | August 22, 2014

3 Strategies For Growing Your Service Revenue

Sarah Nicastro

By Sarah Nicastro, publisher/editor in chief, Field Technologies
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It’s no surprise that the top goal of today’s service organizations is increasing revenue. Service has evolved from often an afterthought to a differentiator, and as such, the view of the service function within the majority of organizations today is one of a profit center vs. cost center. With that evolution comes mounting pressure on service organizations to maximize revenue.

WBR Field Service just released its 2014/2015 Services, Revenue & Trends Report, and the statistics illustrate the evolution I just mentioned: Seventy-four percent of respondents state their organizations act as profit centers. Further, 27 percent of respondents reported that 31 percent or more of their companies’ overall revenue comes from service.

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