ThingMagic Expands With Three West Coast Resellers

ThingMagic, Inc. (www.thingmagic.com), a leading developer of radio frequency identification (RFID) technology, today announced three new resellers joined ThingMagic's Reseller Program. Creek Systems, Quest Solutions and WAN/LAN Solutions will now recommend, implement and maintain ThingMagic's market-leading Mercury4 RFID readers for customer installations.

"Our goal is to leverage best practices in the supply chain with a complete technology and business process strategy, so our customers can realize the full potential of RFID," said Ryan Peterson, President of Creek Systems. "Adding ThingMagic Mercury4 readers to our portfolio will enhance the efficiency of our customers' supply chain and lead to our shared success. We looked at many vendors' products and quickly determined that the Mercury4 was the obvious choice for integration into our existing Active Chain product suite."

Headquartered in Irvine, CA, Creek Systems develops logistics and supply chain solutions from the factory line to the retail floor. Applications range from global container fleet management for large ocean freight companies, to complete custom supply chain solutions for multi-billion dollar distribution companies.

"The Mercury4's software defined radio architecture enables remote upgrades, allowing our customers to increase the value of their RFID investment," said Frank Woodward, RFID Business Development Manager with Quest Solutions. "Customers rely on us to deliver, install, and integrate the best mobile and RFID systems, and adding ThingMagic technology to our portfolio supports our mission of fast ROI."

Quest Solutions, based in Eugene, OR, with offices nationwide, is a leading provider of handheld and wireless systems. Customers in Distribution, Manufacturing, Logistics and Retail use Quest Solutions to improve profits, increase efficiencies and manage inventories.

"Organizations that lead the RFID charge will be well positioned to break away from the pack. Likewise, partnering with ThingMagic gives WAN/LAN Solutions a competitive advantage," said Barry Prince, CEO of WAN/LAN Solutions. "We take a systematic approach to analysis and planning of RFID deployments, and including the Mercury4 in the mix supports making this process easier and faster. Working with ThingMagic, we can further streamline the process and be more cost-effective for our customers."

WAN/LAN Solutions, of Roseville, CA, and its Conectag RFID division offer practical RFID solutions for business and government. Conectag's expertise, developed by working with early adopters and leading industry providers, is delivering viable solutions at all points along the supply chain, from manufacturing to distribution to retail.

"ThingMagic's Mercury-4 RFID reader is available from an ever expanding global group of resellers and partners who are committed to widespread application of the technology," said Kevin Ashton, Vice President of Marketing for ThingMagic. "Creek Systems, Quest Solutions and WAN/LAN Solutions are experts in delivering RFID solutions to the market, and we expect to team with them on many customer deployments."

ThingMagic's Mercury4 RFID readers feature an advanced software-defined radio operating system that allows for simple, remote software upgrades for new protocols, including the EPCglobal Generation 2 standard. Mercury4 readers support multiple protocols and multiple antennas, and read any tag.

In addition to access to ThingMagic's Mercury4 RFID readers, reseller and partners gain pre- and post-sales support, technical expertise and certification and specialized consulting services. The comprehensive program offers lead generation, product-specific materials and technical support from ThingMagic's team of RFID experts. Sales and reseller inquiries should be directed to Mark Basler, vice president of sales, at mark@thingmagic.com.

About ThingMagic, Inc.
Founded in 2000 and based in Cambridge, MA, ThingMagic is a leading developer of radio frequency identification (RFID) technology. Mercury4™, ThingMagic's fourth generation agile RFID reader, builds on and substantially enhances the company's original platform created for early field tests of the Electronic Product Code (EPC). Designed to meet the business needs of a future where networked objects are pervasive, the Mercury4 line of RFID readers also includes an embedded reader module, Mercury4e, and a handheld reader module, Mercury4h. Mercury4 RFID readers are the only intelligent, network-ready RFID readers, and the only devices that can claim to read any tag. For more information, see http://www.thingmagic.com.