Sirit Appoints Pioneering RFID Engineer To Lead Development Team
November 23, 3006 – Sirit Inc. (TSX: SI), a leading provider of radio frequency identification (RFID) reader technology, today announced the appointment of Bruce Roesner to the position of Chief Technology Officer and Vice President of Engineering, effective immediately. In this role, Mr. Roesner will manage the Company's RFID product and solutions development across all application areas.
"Earlier this year, we began a working relationship with Bruce on a development project during which we realized that with his broad and extensive RFID acumen, Bruce was the logical fit to head our overall corporate development team," said Norbert Dawalibi, President and CEO of Sirit Inc. "Bruce has been a forerunner in the RFID market for years and is well respected among industry leaders for his vision and ability to translate it into leadership products and solutions. I am joined by the entire Sirit management team in welcoming him to his new role."
After starting his career with industry leaders like Hughes Aircraft Company, Burroughs Corporation and Applied Micro Circuits, Bruce has been an entrepreneur and technologist in the domains of IC design and RFID. He was the founder of a number of technology companies including Instant Circuit Holdings, SCS Corporation and ClarIDy Solutions. He was instrumental in the development of low-cost RFID tags used in inventory tracking and control applications which won him "Most Innovative Product" and "Entrepreneurial Team of the Year" awards. Mr. Roesner is the author of numerous publications and presentations on the subject of high technology electronics including RFID. He is also the holder of over 25 patents and earned a M.S.E.E. and Ph.D. in Solid State Electronics from Purdue University.
"Sirit has made important contributions to the RFID industry for years and in particular over the past 9 months with the introduction of the INfinity 510 UHF fixed reader and the IDentity MaX reader solutions," said Bruce Roesner, Chief Technology Officer and Vice President, Engineering for Sirit Inc. "Now is the time to take Sirit to the next level; to expand our current product offerings, leverage our core technology and to advance the adoption of RFID across multiple application areas. With an impressive team of talented and dedicated engineers, I am looking forward to the many opportunities ahead."