Q&A With Michael Israel: What's Trending In Field Service?

A conversation with Michael Israel, Head of Field Service Evangelism for Zuper

Field service, like virtually every other industry, is leaning into the transformative potential of generative AI. Copilot technology, or GenAI-powered virtual assistants that work in tandem with existing field service management software, enables employees to work faster and more effectively by streamlining customer experience, connecting on-site technicians seamlessly with back-office staff and reshaping the traditional structure of service work.

But amid the tremendous potential of generative AI, there are challenges that could make it difficult to adopt. Michael Israel, Head of Field Service Evangelism at Zuper is an industry veteran and customer experience expert. We discussed the changes coming to the field service industry and got specific about what field service executives can do to capitalize on the forward momentum of new technology.