News | February 6, 2006

Panasonic Appoints Victoria A. Obenshain To Direct Wireless Strategy For Toughbook Notebook Computers

Panasonic Computer Solutions Company today announced that Victoria A. Obenshain has joined as director of strategic wireless, responsible for further developing and managing the company's global wireless strategy for its line of Panasonic® Toughbook® semi-rugged and rugged notebook computers. Obenshain will also work with vertical market teams to optimize wireless sales and strengthen relationships with key carrier, modem and channel partners.

Obenshain brings more than twenty-six years of wireless and financial services experience to Panasonic. Most recently, she was executive director of business channel marketing and sales, business development for Cingular Wireless. In her position, Obenshain had full responsibility for Cingular's third-party business channel, specifically designed to market and sell broadband wireless voice and data products through large, medium and small businesses. Previously, Obenshain was vice president of marketing and sales for RAM Mobile Data, where she directed all aspects of enterprise business development for the company's Mobitex wireless data network. Prior to her work in the wireless industry, Obenshain was vice president of marketing services and field force technology at Lutheran Brotherhood Insurance, now Thrivent Financial for Lutherans.

"Vicky has a strong track record of driving innovative wireless initiatives throughout her career," said Rance Poehler, president of Panasonic Computer Solutions Company. "She will play a crucial role in helping Panasonic extend its wireless leadership, while leveraging her vast industry and vertical market experience to create the partnerships and broad wireless strategy that will take our business to the next level."

Panasonic has a legacy of wireless leadership, embedding wireless access in Toughbook notebooks since 1999. In September 2005, Panasonic announced that it was one of the first vendors to ship notebooks with integrated EVDO and EDGE capabilities certified on all major carriers.

About Panasonic Computer Solutions Company
Panasonic Computer Solutions Company empowers the mobile workforce. The company is a unit of Panasonic Corporation of North America, which is the principal North American subsidiary of Matsushita Electric Industrial Co., Ltd. (NYSE: MC). Panasonic has delivered reliable, durable mobile solutions through its Toughbook® line of notebook computers for thirteen years and has expanded the boundaries of wireless technology through a broad portfolio of products, ranging from fully rugged, industrial strength notebook computers and tablet PCs to thin and light semi-rugged notebooks. A core manufacturer, Matsushita and its subsidiaries control the entire process of design, manufacture, quality assurance, service and support. As a result, Panasonic Toughbooks are known for having the lowest failure rates in the industry. Government, industrial, and commercial users—from Fortune 1,000 companies to small businesses—rely on solutions from Panasonic, wherever their work takes them.

Information on Panasonic's full line of notebook PCs for the mobile professional can be obtained by calling 800-662-3537 or at http://panasonic.com/toughbook.