How To Select A Thermal Mobile Printing Solution

Written by: Jon Rasmussen, Industry Marketing Director, Intermec

In the direct store delivery (DSD) realm, employees need to spend time on merchandising. According to the Grocery Manufacturers Association (GMA), companies that have efficient DSD operations in the fast-moving consumer goods industry spend almost twice as much time on merchandising than those with inefficient operations. However, without the proper tools, employees often get caught up on invoicing issues that could otherwise be avoided. This is because many companies don't realize the time and money that can be saved by transitioning to a thermal mobile printing solution. Traditionally, DSD transactions require delivery workers to print multiple invoices that must be returned to the office for document scanning and retained for audit and problem resolution. Yet, when drivers are equipped with a thermal mobile printer, they have the ability to generate invoices on the spot, without wasting time and energy climbing in and out of the vehicle. Further, drivers can capture the image of the signed invoice and transmit it back to the office immediately upon completion of the delivery.

Benefits Of Thermal Printing

Thermal mobile printers are as compact as four inches. Also, they have the ability to print out the same amount of information as a traditional dot-matrix printer can on a standard sheet of paper. They print faster, taking less than one-tenth of the time of a traditional method. Further, they are quieter and prove to be more economical as they do not require ink, making the paper itself the only consumable. Combined with a mobile handheld computer, a retailer simply signs on the screen and a receipt is printed containing the electronically captured signature. This enables companies to have physical verification and visibility of what occurred during the delivery while simultaneously eliminating expensive multi-forms and ribbons needed for standard dot-matrix printing.

Select A Solution That Provides The Greatest ROI

It's important to consider certain factors when selecting a comprehensive solution, because the solution will continuously perform to the highest standard and provide a significant ROI.

Battery Life — Before selecting a thermal mobile printing solution, businesses must have a clear understanding of how long each printer will operate daily. The right solution should maintain a battery life that can support daily operations without fail for at least two years.

Paper — Gauge how many invoices or labels will be printed each day to ensure the right size roll is selected. Each printer should be equipped with the proper amount for a full day of work to maintain productivity and avoid the hassles and issues of running out.

Ruggedness — Many vendors claim their equipment is rugged, but you must make sure it will survive a drop test and be able to endure various environmental factors. Further, ensure the printer contains the proper balance of memory to keep it running quickly and smoothly. The right solution should begin printing immediately upon command without delay.

Security — To address security concerns, use a vendor that maintains the latest compatibility with wireless infrastructures including both personal area networks (PANs) and LAN. That way, if a company decides to add features at a later date, the printers will be able to handle it within the same operating environment without having to degrade security.

Accessories — While it may seem cliché, accessories are important to consider. Every user has a different preference on how they like to transport their mobile printer. Being comfortable with a solution can translate into increased productivity. Pick a vendor with multiple options to which users can readily adapt. Options may include belt clips, vehicle docks, hand straps, shoulder straps, or a pouch to carry multiple items.

Applications — Thermal mobile printing solutions offer enhancements to applications that can help increase efficiency and productivity in DSD operations. For instance, sample code is available, and it allows users to associate a mobile computer with the printer that has the best battery life in a stock room. Once associated, the printer prints out a label so the user can identify the proper unit. This feature ensures an employee will have a fully- charged printer throughout the day.

Overall, migrating to a thermal mobile printing solution will streamline DSD operations, enabling employees to increase productivity and focus on merchandising.

Jon can be reached at jon.rasmussen@intermec.com.