Field Workforce: Unified Communications Solutions Shown To Enhance Workforce Productivity
In the newly released benchmark report "Driving Workforce Productivity with Unified Communications - The Path to Fixed/Mobile Convergence," Aberdeen Group, a Harte-Hanks company, found that employees at Best-in-Class organizations are working on average three hours less per week since last year, yet gross margins at those organizations have increased 18% in the same time frame.
The report analyzed organizations' planning, deployment, use, and management of fixed and mobile unified communications solutions to better understand how Best-in-Class organizations leveraged the technologies to improve the productivity of their workforce. As part of that performance increase, "Best-in-Class organizations saw a 55% increase in employee responsiveness to others -- 2.7x more than all others," said Philippe Winthrop, Research Director for Wireless and Mobility. Over 360 organizations worldwide contributed their experiences to the study in order to be heard.
The Best-in-Class organizations represent the top 20% of the responding organizations and are defined on the basis of process, organization, knowledge and technology. "Best-in-Class organizations spent on average considerably more than what all other organizations invested in UC solutions," continued Winthrop. "That upfront investment has paid off handsomely over the last 12 months. In fact, the larger investments in UC solutions translated into a 67% relative increase in top line revenue and a 50% relative increase in the overall profitability of the organization."
The report provides readers with findings on how Best-in-Class organizations are leveraging fixed and mobile UC solutions as compared to others, and recommends clear actions to improve the productivity of their workforce through increased adoption of technology as well as improvements in an organization's processes and capabilities. Technology adoption, training, and education, as well as other key performance indicators are reviewed.
A complimentary copy of this report is made available due in part by the following underwriters: Motorola and NEC. To obtain a complimentary copy of the report, visit: www.aberdeen.com/link/sponsor.asp?cid=4304.
About Aberdeen Group, a Harte-Hanks Company
Aberdeen is a leading provider of fact-based research and market intelligence that delivers demonstrable results. Having benchmarked more than 30,000 companies in the past two years, Aberdeen is uniquely positioned to educate users to action: driving market awareness, creating demand, enabling sales, and delivering meaningful return-on-investment analysis. As the trusted advisor to the global technology markets, corporations turn to Aberdeen for insights that drive decisions.
As a Harte-Hanks Company, Aberdeen plays a key role of putting content in context for the global direct and targeted marketing company. Aberdeen's analytical and independent view of the "customer optimization" process of Harte-Hanks (Information - Opportunity - Insight - Engagement - Interaction) extends the client value and accentuates the strategic role Harte-Hanks brings to the market. For additional information, visit Aberdeen www.aberdeen.com or to learn more about Harte-Hanks, vsit www.harte-hanks.com
.SOURCE: Aberdeen Group, a Harte-Hanks Company