3 Areas Of Digital Transformation Being Accelerated By COVID-19 For Service Organizations

By Sarah Nicastro, Field Service Evangelist, IFS

Many leading service organizations have been on a digital transformation journey for some time – those companies have been well-positioned to quickly build upon their efforts to react to these new and challenging circumstances. Other service businesses, however, have been dragging their feet a bit when it comes to embracing the potential that digital holds. Those laggards are now turning to digital transformation in an effort to survive the global pandemic and, in doing so, are breaking down barriers that have long been in place.

Whether these laggards had been avoiding digital transformation intentionally because they were happy “doing things the way we’ve always done,” or had fallen victim to the best of intentions that continued to be deprioritized among other urgent tasks, the force by which COVID-19 is spawning these companies toward digital adoption is making them realize the power and value that they’ve been missing – and helping them to see the potential in leveraging today’s technologies not only to weather this storm, but to set the stage for a strong recovery and immense future potential.

There are three particular areas in which we see digital transformation being accelerated as a result of COVID-19, and I believe these areas – among others – will continue to grow and expand as recovery begins.