Solution Series: Tablet PCs Enable Efficient Field Sales

By Field Technologies magazine

Ben E. Keith is the second-largest Anheuser-Busch wholesaler in the United States, covering 61 counties in northern Texas. It also carries a portfolio of craft and import brand beers, and has more than 250 pre-sale route customers.

The company has been a leader in equipping its presale reps with the tools needed to sell more beer. Keith moved away from using paper and pen years ago, so when new route accounting software was implemented, Keith took the opportunity to refresh its hardware with mobile computers for more power and functionality.