Innovation In Warranty: Building Customer Loyalty By Embracing Technology

The warranty function has greatly evolved over the past decade and the recent pandemic has accelerated this growth and transformation. Warranty leaders have needed to change their approach when dealing with the evolving customer expectations, and keep abreast of new technologies transforming old business models. How are the most innovative warranty leaders adopting new tech to inspire customer loyalty?

Watch the warranty roundtable discussion, where warranty experts: Michelle Esgar, Group Manager, Brand Experience, Panasonic, Taj Mian, International Business Development Director, Domestic & General discuss all things warranty including customer retention and loyalty. Watch now.