Magazine Article | September 25, 2013

Unleashing The Real Promise Of Mobile: Empowerment, Elevation, And Revenue

Source: Field Technologies Magazine

By Dave Yarnold, CEO, ServiceMax, www.servicemax.com

Enterprise mobile is a hot topic these days, and it’s for the field service industry to fully realize its promise.

Our lives — on the job or not — are constantly being made smarter and more efficient by mobile devices. Intelligent location-based apps can recommend the best burger joint wherever I go, or file business expenses on the go, or access my work docs from anywhere.

But the real innovation occurs when previously ignored worlds are empowered and elevated and new sources of revenue opened, thanks to this new mobile era. All of these are happening in the field service and tech industry as we speak, and the transformation will someday touch each of the five million field techs in the U.S.

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