White Paper

The State Of Service

Source: Salesforce
state

For the fourth edition of our “State of Service” report, Salesforce Research surveyed global customer service professionals to determine:

  • How customer service standards continue to change in the midst of crisis
  • Which strategies, tactics, and technologies service organizations are turning to in the new normal
  • How service organizations are navigating abrupt changes in their work environment
  • The impact and trajectory of field service during a time of social distancing

Data in this report is from a double-blind survey conducted from August 21 through September 26, 2020, that generated 7,095 responses from full-time customer service professionals across 33 countries and six continents. Respondents are third-party panelists (not limited to Salesforce customers). See page 47 for further survey demographics.

Due to rounding, not all percentage totals in this report equal 100%. All comparison calculations are made from exact numbers (not rounded numbers).

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