Tech Reality Check: Rethinking Retention And Recruitment In Construction Equipment Dealerships

Service departments consistently contribute more to the bottom line of heavy equipment dealerships than any other area of the business. But due to growing customer demand and a shrinking pool of skilled technicians, service revenues at dealerships are being increasingly threatened.

In fact, a study commissioned by the Associated Equipment Distributors (AED) Foundation, found that more than 50% of distributors surveyed claimed that the inability to find skilled technicians has resulted in hindered growth, increased costs, and greater inefficiencies. 75% of surveyed distributors reported that the lack of skilled technicians made it difficult to meet customer demand. Well-considered strategies for recruiting, training, and retaining skilled technicians can help construction equipment distributors deliver high-quality service for decades to come.