The returns on investment a Mobile Digital Adoption Platform can capture from technology deployments to field workers
It’s important for any mobile technology initiative to fulfill its promise of a return on investment. After all, your organization has likely spent millions of dollars investing in mobile technology under the expected promise of business transformation -- whether from increased sales activities or cost savings through operational efficiencies.
Too often, the assumption is that mobile workers will adopt the technology from day one and that they’ll use it effectively when they’re in the field. Mobile app engagement is all too frequently taken for granted.
The reality, however, is that engagement doesn’t just happen.
And when your mobile workers can’t use their application and devices the right way, it causes significant problems for your business -- and the promised ROI isn’t realized.
You might search for reasons why engagement isn’t happening, but the answers are usually very simple: poor training on mobile applications before deployment and little focus on ongoing app learning and support.